Did you know you can learn a lot about the people who visit your website?
When anybody uses a computing device (pc, laptop, tablet, smartphone or internet enabled fridge) to connect to your website, system information and software application settings from those computing devices are exposed. This information can be captured with software and used for a variety of means such as:
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trending visitors
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optimising the website content for search engines (SEO)
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improving the user experience
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increase sales if you are running an online shop
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measure the effectiveness of a marketing campaign
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and much more...